Hydrater et apaiser aujourd'hui. Préserver demain.
Cuir chevelu sensible & hydratation
Prendre soin de son cuir chevelu comme de la peau de son visage, pour retrouver confort, souplesse et retrouver une meilleure qualité de cheveux.
Hydrate, soothe and strengthen the skin, even beneath the hair.
The scalp is skin; it needs daily care, all the more so as it loses its balance more quickly than facial skin.
Hydrating Scalp & Skin Duo
Duo Lavant Fondation
Routine Headcare Fondation
Sérum Skin Fondation
Shampoing Fondation
Hydrating Scalp & Skin Duo
Duo Lavant Fondation
Routine Headcare Fondation
Sérum Skin Fondation
Shampoing Fondation
UNDERSTANDING SENSITIVITY
The scalp is skin. When its balance is disrupted, it reacts.
Like facial skin, the scalp needs water, an intact barrier, and balance. When one of these pillars breaks down, it becomes reactive and uncomfortable.
01
A weakened barrier
When the barrier weakens, the scalp retains less water and is less able to protect itself. The skin becomes more reactive.
02
Dehydration
A scalp that lacks water feels tight and itchy, like facial skin in winter. Hydration is the primary solution for comfort.
03
Aggressive routines
Overly frequent washing, harsh formulas, and water that's too hot strip the scalp of its protective film and perpetuate discomfort.
04
External aggressions
The parting is the area most exposed to UV rays. Along with pollution and friction, these accentuate the skin's reactivity.
05
Stress and hormones
Stress and hormonal fluctuations alter the skin and sebum balance. The scalp becomes more reactive at certain times.
06
Often neglected skin
The scalp rarely receives the care we give to our face. Treating it like skin restores its comfort and balance.
Proof rather than promise. Hydrated, soothed, strengthened.
+68%
of scalp hydration
+76%
of facial skin hydration
_16%
less water loss (TEWL) - reinforced skin barrier
Independent studies on the Sérum Skin Fondation, under dermatological control, on sensitive skin and scalps. Facial hydration measured at 1h (Corneometer), scalp hydration at 4 weeks (DermaLab). 90% soothed tightness and itching (self-assessment, n=20). At launch, our proof is clinical: not yet customer reviews, but measured results.